THS July Consultant of the Month
James (Jim) Prince-Jensen, who currently serves as general manager at the Four Points by Sheraton Seattle Airport South in Des Moines, Washington, brings more than 30 years of full-service hospitality leadership to every assignment. From improving guest service scores to mentoring new talent, Jim consistently delivers with excellence, professionalism and heart.
Born for hospitality — and “Minnesota nice”
Jim proudly lays claim to being born in the state, not just from it. In his words, that distinction makes all the difference when it comes to being “Minnesota nice.” Known for his approachable demeanor and strong leadership, Jim also stands loyally behind his hometown teams, including the Vikings, Twins, United FC and the Wild, and loves catching them in action when he’s not on property.
Career roots and lifelong learning
Jim’s career began with a simple but determined plan: Ride the bus to downtown Minneapolis and apply at every hotel. A banquet role at Marriott led to front desk opportunities, and from there he never looked back. Inspired by his father’s career in food and beverage, Jim knew early on that hospitality would be his calling but it was the operations side that truly captured his interest.
While working full-time, he earned an associate’s degree in hospitality, travel and tourism management from Normandale Community College, Bloomington, Minnesota. He later pursued a bachelor’s degree in business and marketing from Concordia University in St. Paul, Minnesota, followed by a master’s degree in behavioral science through California Southern University in Chandler, Arizona, and a Master of Hospitality Administration from the University of Nevada-Las Vegas. A strong believer in sharing knowledge, Jim also serves as an adjunct professor at Normandale Community College, mentoring students and guiding interns preparing for their own careers in hospitality.
A GM who leads with purpose
Jim’s leadership philosophy is rooted in listening, coaching and building people up. He takes time to understand each hotel’s operations and team dynamics, offering support that helps staff thrive during times of transition. Since joining THS, he’s played a key role in elevating guest service scores at every assignment.
Words to work and live by
Jim believes task force success comes down to mindset and recommends the following:
- Be patient and listen
- Stabilize before you try to change
- Build trust especially when your time is short
- Represent THS professionally and lead by example
- Take time off-property to explore the local community
Each month THS presents the Consultant of the Month award to someone working in the field. In addition to this spotlight article in Transformation Post, the honoree receives a gift box and gift card.
